REICHERT+ Communications
The Maybourne Riviera

Clients & ProjectsLifestyle

Client since February 2023

The Maybourne Riviera

The Maybourne Riviera is a newly opened 5-star hotel located on the coast of southern France. Designed by Jean-Michel Wilmotte, the hotel boasts a unique exterior architecture that provides stunning panoramic views of the Mediterranean Sea. The hotel features 66 luxurious rooms and suites, each equipped with private terraces offering unparalleled sea views. The Maybourne Riviera collaborated with celebrated artists, including Michelle Wu, André Fu, Bryan O'Sullivan Studio, and Rigby & Rigby, to create a unique concept inspired by the azure sky, the sea, and the sound of waves.

Guests can enjoy a culinary experience at five restaurants led by world-renowned chefs Mauro Colagreco and Jean-Georges Vongerichten. The hotel's spa, designed by André Fu, offers restorative treatments in seven ocean-view treatment rooms, aiming to enhance guests' emotional, physical, and mental well-being. With its exceptional architecture, design, cuisine, and spa facilities, The Maybourne Riviera promises to be a dream destination for sophisticated travelers looking for a luxurious experience.

Implementation

  • PR concept
  • Ongoing press work
  • Branding and positioning
  • Collaboration management, VIP, and influencer relations
  • Coordination and implementation of press trips