REICHERT+ Communications

Clients & ProjectsFashion

Client since February 2020


Fashion label K-Way captivates with sporty and fashionable clothing and accessories that are perfectly suitable for any weather condition.

The idea for the brand was born in 1965 in a Parisian café, when a young man named Leon Claude Duhamel was thinking about how to cleverly combine style and functionality. So K-Way was born with its lightweight nylon windbreakers.

The fashion label made a name for itself primarily with its line of classic, versatile raincoats made of waterproof nylon that can withstand wind and weather. Today the brand convinces with a wide portfolio of fashionable as well as sporty clothing.


PR conception, continuous press work, VIP & blogger relations, event and cooperation management