REICHERT+ Communications
J.F. Schwarzlose

Clients & ProjectsBeauty & Health

J.F. Schwarzlose Berlin

The manufactory J.F. Schwarzlose Berlin, which has existed since 1856, has always presented itself with outstanding fragrances. The traditional brand inspires with perfume creations that function like a mirror for modern Berlin: The fine fragrances are as eccentric, extravagant and dazzling as Berlin itself. Their basis is provided by first-class concentrated perfume oils. The bottles and packaging present a stylish, reduced and high-quality design. The distinctive glass bottles are reminiscent of their historical counterparts and bear the stamped brand logo and handmade brass caps.

The history of the company J.F. Schwarzlose Berlin began already 1856 and almost came to an end in 1976. However, the eventful history and early modernity of the German perfume manufacturer attracted the attention of designer Lutz Hermann, who revived the label in 2012 with his partners Véronique Nyberg and Tamas Tagscherer.

The tradition is an obligation for J.F. Schwarzlose Berlin to create unique products with substance. Original, innovative fragrances are handmade not far from the historic Schwarzlose factory in Berlin Moabit. They are extreme, addictive and carry the heart of Berlin in every note.


PR concept, continuous press and media work, development of concepts/planning/implementation for press launch events