REICHERT+ Communications
STYLEBOP

Clients & ProjectsFashion

Stylebop

Since September 2020, the prestigious premium & luxury online store STYLEBOP celebrates a RELAUNCH.

With the slogan A NEW ERA OF STYLE, STYLEBOP redefines the term luxury. The brand considers itself a shopping destination and inspiration platform for a crowd that celebrates high fashion out of passion.

Luxury at STYLEBOP represents attitude, confidence and community.

To increase brand awareness and strengthen the image, influencer activations were implemented according to various internal guidelines.

A wide variety of influencer personalities and clusters were created and selected to ensure an ideal approach.

The brand experienced awareness in an artistic, edgy direction as well as among more commercial influencers.

Individual SHOP THE STYLE pages will push season-specific themes and increase brand and influencer identification.

Implementation

  • Strategic consulting for influencer selection
  • Influencer recruitment
  • Reporting incl. follow-up