CasesLuxury1st of June 2012 to 31st of December 2015
Königliche Porzellan-Manufaktur Berlin
About the project
The Königliche Porzellan-Manufaktur Berlin stands for unique porcelain and trend-setting design at the highest level. The company's craft, developed over generations, is still creatively nurtured today in its historical location.
The “white gold” was one of the passions of the legendary King of Prussia, Frederick the Great who gave the company its name and symbol in 1763. The royal blue scepter is a claim to, and seal of quality for each and every masterpiece of Berlin porcelain.
PR conception in the context of product and company PR, continuous press and media relations, conception, coordination and realization of PR measures for events, involvement of VIPs in the context of brand PR, realization of diverse guestmanagements within the context of the 250th jubilee of the company.