CasesFashion21st of January 2015
Guido Maria Kretschmer Fashion Show "Anai" AW15 MBFW
About the project
The Fall/Winter Collection 2015 "Anai" by Guido Maria Kretschmer is full of contrasts: a variety of materials and fabrics combined with versatile cuts create coats, lady suits and skirts with a perfect and comfortable fit to emphasise femininity throughout the collection.
Guido Maria Kretschmer pays a great deal of attention to high quality materials suited for Couture as well as Ready to Wear and modern, formfitting designs for every body type.
For the first time in four years, Guido Maria Kretschmer presented menswear designs for Fall/Winter 2015.
The guest management as well as PR and media activities of the fashion show as part of the Mercedes-Benz Fashion Week was implemented successfully by REICHERT+ COMMUNICATIONS.
Guest management, VIP acquisition, media work, interview coordination, on-site guest support