REICHERT+ Communications
Duftlaunch Guido Maria Kretschmer

CasesBeauty & Health

7th of July 2015

Guido Maria Kretschmer Duftlaunch 2015

About the project

Within the frame of the Berlin Fashion Week, on the 7th of July 2015, star designer Guido Maria Kretschmer presented his first own female and male fragrances at the Catwalk Bar Berlin in cooperation with LR Health & Beauty. Selected press representives and celebrities like Jenny Elvers, Christine Neubauer und Verena Kerth enjoyed a successful event.

Guido Maria Kretschmer knows how to touch people by his fashion. So he does by his fragrance creations. Stylish and timeless elegance is represented by high quality ingredients, mulitfaceted fragrances as well as an extravagant packaging. Inspired by the fragrances variety of Marrakesh, the designer catches various notes in his fragrances. The female fragrance persuades by floral, fruity and sensual notes, while the male perfume impresses by spicy and charming nuances.


guest management, event conception, interview acquisition and press work