
CasesFashion
4th of July 2017Freaky Nation Summer Party
About the project
On the 4th of July in 2017 500 selected guests celebrated the FREAKY NATION summer party. The manufacturer of leather jackets FREAKY NATION brought together influential fashion editors, leading influencers, VIPs, costumers and cooperating partners to celebrate with them the summer of love at the Sage Beach Club along the Spree. In the same way the brand also staged their performance in the frame of the Mercedes Benz Fashion Week and exited with a sixty feeling in the style of summer ´67 when the hippie movement was at its peak. Star guest and testimonial Hana Nitsche showed her cool leather look just like further invited guests, who joined for a cool get-together with food & drinks.
Implementation
VIP- and Influencer Aquisition, Guest managerment, On-Site Support