REICHERT+ Communications

REICHERT+ Communications

Premiere of Mercedes-Benz SL500

Premiere of Mercedes-Benz SL500

At the Fashion Week Berlin in January 2011, the new Mercedes-Benz SL500 was launched by a fashion show and an after-show reception. Top model Karolina Kurkova as the face of the campaign filled the selected guests with euphoria.

Implementation

Guest management, coordination and taking care of the media riser and photographers at the location, support of the designer.