REICHERT+ Communications

REICHERT+ Communications

Mercedes-Benz Fashion Week FW2014 Show "Arctic & Vulcano" RIANI

"Arctic & Vulcano" Fashion Show FW14 MBFW

On the 14th of January, within the Mercedes-Benz Fashion Week Berlin, RIANI presented its second fashion show. The new f/w collection was inspired by the contrast of elements."Artic" stands for cool colours and snug elements, while "Vulcano" impressed with tweeds in black and white as well as vanished surfaces. Both of the themes have been combined to one collection, with love, care and time.

Also with this show, RIANI presented its main attributes: elitary, traditional and glamorous.

Implementation

Guest management, VIP acquisition, media work, interview coordination, on-site guest support