REICHERT+ Communications
Diadora

Clients & ProjectsFashion

Client since November 2018

Diadora

Italy - where fashion metropolises and big labels have their heart and soul, the traditional sports shoe manufacturer Diadora is also at home. Starting with climbing shoes in 1948, Diadora was the first sports manufacturer to enter into cooperations with young athletes. Diadora used the know-how of the players and became the pioneer of technically highly developed tennis shoes. Football shoes and running shoes followed. Those who like colourful and discreet sneakers in retro design should definitely have Diadora sneakers on their shoe shelves!

Implementation

Support of brand building in Germany, PR conception, continuous press and media relations, conception, organization and support of events, press & influencer seeding, product placement in various media.