REICHERT+ Communications
Riani in love we trust Fashion Week Berlin

CasesFashion

Riani Fashion Show "Team Mother & Daughter" June 2016

On the 28th of June in 2016, the 7th RIANI Fashion Show under the motto „Team Mother & Daughter - IN LOVE WE TRUST" took place within the frame of the Mercedes-Benz Fashion Week in Berlin. Apposite to the dynamic of mothers and daughters, the label presented its current collection „Colouring Book“ relaxed and lively, colourful and feminine.

Next to famous models like Franziska Knuppe, Larissa Marolt, Rebecca Mir, Shermine Sharivar oder Kim und Elena C, Cheyenne Ochsenknecht and Chiara Moon Horst ran the catwalk for the RIANI Fashion Show.

The motto of the Fashion Show was presented on the catwalk by different mother and daughter relations. Furthermore the front rows were graced by famous mothers and daughters, like Mariella Ahrens with daughter Isabella or Rabea Schif with her mother. Other VIPs like Cathy Hummels, Jenny Elvers, Bonnie Strange, Ursula Karven and more enjoyed the show from the front row.

Implementation

Guest management, VIP acquisition, media work, interview coordination, on-site guest support

Competences