REICHERT+ Communications

CasesFashion

June 2010 to March 2011

CLVII

CLVII stands for 157, which is the house number of the same-named store in Paris. The store in Berlin is divided into different rooms which all have their individual furnishing and atmosphere. In the back of the shop, the "golden living room" for celebrities can be found.

This room is only meant for private customers, who are treated as part of the family. The thought behind this idea is to be able to feel at home.

Implementation

CLVII: 157 - the house number of the same-named store in Paris. CLVII is the home of new collections and limited editions of famous brands.

Competences